The Power of Personalization: The Biggest Marketing Trend for 2025

In a world bursting with choices, what makes one product or service stand out? On a recent trip to the M&M's store in London, I found the answer hidden in a simple yet powerful idea: personalization. From turning chocolates into heartfelt messages to tailoring services that feel made just for you, personalization is set to redefine marketing in 2025. Curious how this trend is transforming industries like tech, sustainability, public affairs, and luxury? Dive in to discover why making it personal is the key to winning hearts—and business…